Marketing

What is social proof? It’s a powerful marketing tool that is often underused. It is important because people are more likely to do something if they see others doing it. Let’s look at what it is and how to use it. How to Find It… Read More »Why Social Proof is Important

We all want to stay top of mind for our right-fit client. Not in an obnoxious or invasive way, but helpful and present. We want to be right there at the right time, when they need us. So how do we do that? Well, first… Read More »Stay Top of Mind in Business